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New Friends of Florence Memory Care Amenities For Those That
Mean The Most.
Discover why New Friends of Florence residential
and memory care is best suited for your loved
one’s needs.
MORE ABOUT US New Friends of Florence
Enhancing the Lives
of Our Residents.
From daily engaging activities to chef inspired
meals for them to peace of mind for you, we treat
our residents the way we’d want our loved ones
to be treated.
MORE ABOUT US New Friends of Florence
We’re All About
Your Loved One.
We are transforming the perception of residential
living and memory care communities from sterile
to inspiring.
MORE ABOUT US New Friends of Florence
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Exceptional Memory Care and Residential Care
Located in Florence, Oregon.

You’re most likely here because you’re about to make one of, if not the most important decisions ever; finding the right place for your loved one to spend their final journey. And that’s probably pretty stressful, and overwhelming as well.

You want a place they can call home and something you won’t think of as a facility. A location convenient for you, and inspiring in everything they offer and not a typical sterile, impersonal, ‘get the job done’ place. A place that features personal touches, expert care, activities and really good meals your loved one will tell you about.

New Friends senior living community offers memory and residential care, located in picturesque Florence, Oregon and just off highway 101 on Oregon’s beautiful coast. We pride ourselves in providing expert, empathetic and individual care for your loved ones in need of assistance.

Our senior living location is fully staffed with seasoned caregivers and support teams delivering well planned memory care activities and chef inspired menus on a daily basis.

Enhancing the Lives of Those We Serve.

Life at New Friends of Florence is like living at home with meals, housekeeping and maintenance provided. Our residents enjoy their own private studio rooms, furnished with their treasured belongings. The dining room, featuring restaurant-style dining, is a gathering place for pleasant conversation and delicious home cooked meals.


Let's Connect.

We’d really like to share more about New Friends senior living including the best location for your loved one along with answering any questions you might have. Please click on the link below, fill out the brief form, and we will respond within 24 hours.


Say Hello to New Friends of Florence

Adding Life to Every Moment.

We are a residential and memory care home conveniently located off Highway 101. We are transforming the perception of residential living and memory care communities from sterile, to inspiring by offering:

  • Memory care and residential care options
  • Medicaid approved
  • 48 private rooms set on a 2.5 acre scenic campus in a beautiful residential neighborhood
  • Residents are free to decorate and customize their room as they choose, filling them with their personal treasures to fit their own tastes and memories
  • Commitment to treating your loved one as we would treat our own
  • Ongoing, open dialogue between our staff and residents and their loved ones
  • Chef inspired meals to fit dietary needs and taste preferences
  • Dogs or cats under 25 pounds are welcome
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Supporting Dignity and Independence,
Every Step of the Way.

Everything we do at New Friends is inspired by our dedication to empowering each resident to express his or her individuality. From adding a shelf to display special keepsakes, to fulfilling requests from family members to serve dad’s favorite food, we believe that no detail is too small if it can improve overall quality of life for our residents and make them feel at home and respected. With enhancements that reflect everything from favorite pastimes and meal preferences, to social opportunities and religious practices, we honor those “little things” that are at the heart of each person’s unique identity.

The New Friends
Senior Living Vision

Create an individualized experience to help residents and their loved ones navigate the aging process with a sense of dignity, support, respect, positivity and professionalism.

The New Friends
Senior Living Values

  • Compassion
  • Respect
  • Integrity
  • Passion
  • Dedication
  • Kindness
  • Authenticity
  • Humanity
  • Empathy
  • Excellence
  • Collaboration
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“We go above and beyond to make sure
residents are happy.” 

 - Kayli, MedTech

Bring Life to Every Moment at
New Friends Senior Living Communities


New Friends senior living communities feature two Medicaid approved Memory Care locations in Oregon; Florence and Coos Bay.

Each is laser focused on providing the best care, rooms that can be personalized, activities and delicious meals – all designed to help your loved one comfortably and happily live their next chapter AND provide peace-of-mind for you. Everything we do at both locations ladders up to our commitment to providing peace of mind ensuring your loved one will enjoy a supportive, personalized and professional experience. From highly trained care providers, to widely respected – and often talked about meals, we are transforming the perception of senior housing communities from sterile, to inspiring.

Our New Friends of Florence memory and residential care community is located in picturesque Florence, Oregon and just off highway 101 on Oregon’s beautiful coast. Our senior living home is close to shopping, medical, community and social facilities. Our New Friends of Coos Bay community is located on Oregon’s Southern coast. It is our newest memory care home and is scheduled to open in December 2020.

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Have a Question? Need More Info? Would You Like a Tour?